BrandYourself.com is a very useful tool for professionals to try and up their image on the web. It is a site that offers you the ability to help your search results when your name is searched for online. It is very useful since it offers free tools that help you make sure when your name is searched, posts about YOU actually come up, not someone that shares the same name. Everyone knows how annoying it can be that an employer may do a Google search on you, and judge you off of results that aren’t true to you.
I was surprised to see that my search results gave me a D-. When i took the time to actually look at the results though, I saw that there are some pretty crappy Logan Hess’ out there. The more I thought about it, the more I thought about how much this could effect my professional career. As I continue through my college career, a career continues to get closer and closer, and I want to give myself the best possible chance of landing a dream job. This is important because a lot of business’ now do online searches for possible employees.
I went through every step I could on the site to possibly boost my online score. I wanted to make sure it knew the right results for which were mine, which sites were mine, and which pictures were mine. I never realized how easy this could be and how useful this website is! I certainly encourage any young professional to go through and take these easy step to help better their professional career!
Amanda Evans. 2013, April 30. Branding Yourself – In 5 Easy Steps. https://www.youtube.com/watch?v=dQJfC6UBtk8